Rachel Bolton
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Selected Work
Data Analytics
Reactivated a stalled UX strategy and increased customer satisfaction scores by 10%.
B2B
Mixed Methods
Strategy
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Fintech
Faced with a 40% cart abandonment rate, I redesigned the checkout flow to address user pain points. By simplifying the process, optimizing for mobile, and adding features.
Onboarding
Growth
UX Design
Healthcare
Faced with a 40% cart abandonment rate, I redesigned the checkout flow to address user pain points. By simplifying the process, optimizing for mobile.
Booking
Design
E-Commerce
Faced with a 40% cart abandonment rate, I redesigned the checkout flow to address user pain points. By simplifying the process, optimizing for mobile, and adding features like autofill and error validation.
Checkout
Conversion
